Haro

Process did the complete redesign for Haro from brand identity, claim, packaging to website.
This was the first project I did at Process. The whole project had been going on for some time and some aspects of the website were defined as the information architecture. I did the user interface to match their new identity. I was already fully involved in the project as I had already done the reference catalogues or product catalogues. As part of the website there are some features, one of them was a product finder where "Floorentine" was helping the user to find a perfect floor for their room and the other feature was, the personalised catalogues you get with all the details of the liked products.